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The World of Luxury in 4 images: CHANEL, PANERAI, BOTTEGA VENETA, KIM KARDASHIAN.

9/3/2020

 
Picture

CHANEL, the Legend continues. The iconic luxury
Maison continues to reinvent itself. CHANEL is probably the most consistent Brand in the world: Strategy, Business, Creativity, name it they do it all right, each time and every time for decades now !

PANERAI, I love the watch design, style and vibes of the Brand. The Dark clouds are gathering around the luxury watch markets and Brands will have to recover from the losses they have occurred, with the RICHEMONT Group in the forefront. But they are ways out for the Luxury Watch Markets.

BOTTEGA VENETA is rethinking its DNA under the new creativity and talent of Daniel Lee and the great management of the new CEO Leo Rongone. This KERING Brand has a tremendous potential to come back at the Top of the luxury markets despite the Corona Economic Pandemic.

KIM KARDASHIAN, the Star system is creating Star Brands. Celebrity is the new stratagem to fabricate a Brand. Kim Kardashian is a brand by itself invented by the TV reality. She has capitalized on herself in an extraordinary way. With more than 187 million followers on Instagram and the Millennials tuning, KK will be able to generate incremental revenues in the years to come.

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    THE LUXURY BLOG

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    Thierry Nataf 
    President & CEO
    THE LUXURY CONSULTING COMPANY

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